Say hello to Paragon Global Brands

Watch Jonas, Guilhem and Gail discuss the rebrand and what it means for our clients and our business.

The news  is finally out! Communisis Brand Deployment has a fresh new identity. We are now officially Paragon Global Brands, a change that marks a significant step forward as we bring together the very best of Communisis Brand Deployment’s and Paragon’s Marketing services.

Our aim: To help global brands win at the shopper moment of truth.

Communisis has long been a leader in print management and point-of-sale solutions, helping global brands execute creative campaigns that achieved maximum impact in-store - it is why Paragon decided to acquire us. 

Now, as Paragon Global Brands, we have Paragon's full weight behind us. Enabling us to combine our smart marketing and retail solutions, our global footprint and our local expertise with Paragon’s deep business and technical expertise, including their market-leading technology solutions. 

Put it this way: Paragon delivers more than 6 billion multichannel customer experiences annually. Now, we have the opportunity to use that insight and experience to supercharge our customers' retail marketing campaigns and offer a broader range of services - from insight to installation and everything in between. In any market. 

Ultimately, it is about engineering those unforgettable shopper experiences that turn browsers into buyers. Using our combined brainpower to help you better understand your shoppers and what truly motivates their purchasing decisions. 

Paragon Global Brands CEO, Jonas Magnusson, puts it perfectly: "By joining forces, we can uplevel the strategic conversations we have with clients about the role we can play in supporting the growth of the brand, whether that’s helping them to stand out, sell more or waste less.”

“Ultimately, we’re here to help them create lasting connections with their customers by taking often complex brand challenges and partnering to create innovative solutions to help our clients win at that pivotal moment of truth when a purchase is made, to help them succeed in every market.”

And when we say global, we truly mean GLOBAL. 

Paragon Global Brands operates in over 100 different countries, across six continents. We have a proven track record of bringing integrated customer journeys to life for some of the world’s most recognised brands.

The entire team is incredibly excited about what Paragon Global Brands can achieve. This rebrand is a major step towards Paragon’s vision. 

As Guilhem Boucon, Chief Strategy Officer at Paragon, explains, this move will "play an instrumental role in the vision to become a world-leading business services company, specialising in services which deliver business growth, customer engagement, business transformation and efficiency. With Paragon Global Brands as part of Paragon, we can deliver a comprehensive range of services that are supported by both technical and marketing expertise. With this expertise, these services will put unparalleled, global-scale growth on the agenda for all of our new clients."

And for our valued existing clients? It's business as usual, but with a serious upgrade. You'll continue to receive the same exceptional service, now enhanced by a wealth of new capabilities and resources designed to deliver even greater value.

Want to discover how Paragon Global Brands can help you win at the shopper moment of truth? Get in touch.